Sorbet Agency respects your privacy and is committed to protecting the personal information and business data you share with us. This Privacy Policy explains how we collect, use, store, and protect information when you use our website, services, dashboards, integrations, and reporting platform.

 

Terminology​

On this site, any phrase that appears in the first plural person, for example: “we”, “ours”, “us”, “the company”, etc., refers to Sorbet Agency. Any reference to “you”, “your”, “client”, “customer”, or “user” refers to a person or organization using our website, services, dashboards, integrations, or platform.

 

Information We Collect​

We may collect information that you provide directly to us, including your name, email address, company name, phone number, billing details, login details, and any information submitted through forms, onboarding processes, support requests, or communication with us.

When you use our dashboards or reporting platform, we may collect and process marketing, advertising, lead, campaign, and analytics data that you authorize us to access from third-party platforms, including LinkedIn, Meta, Google, and other marketing or advertising systems.

 

Third-Party Platform Data​

Our platform may allow clients to connect third-party marketing and advertising accounts, including LinkedIn Ads, LinkedIn Lead Gen Forms, Meta Ads, Google Ads, Google Analytics, and other platforms.

When you connect a third-party platform, we only access the data that you authorize through that platform’s permission flow. This may include campaign performance data, lead form data, lead submissions, page data, conversion data, and related reporting metrics.

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Third-Party Platform Data

Our platform may allow clients to connect third-party marketing, advertising, analytics, and business accounts, including LinkedIn, Meta, Google Ads, Google Analytics, and other platforms.

When you connect a third-party platform, we only access the data that you authorize through that platform’s permission flow. This may include campaign performance data, advertising account data, lead form data, lead submissions, conversion data, page data, website analytics data, traffic sources, events, goals, conversions, and related reporting metrics.

We use this data only to provide the services requested by the client, including dashboards, reporting, analytics, lead syncing, notifications, campaign performance measurement, and marketing optimization.

We do not sell third-party platform data. We do not share third-party platform data with unrelated third parties. We do not use this data for advertising, profiling, scraping, or any purpose outside the services authorized by the client.

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Google Analytics Data

If you connect Google Analytics to our platform, we may access the Google Analytics data that you authorize us to retrieve.

This may include website traffic data, user engagement metrics, traffic sources, events, conversions, key events, landing pages, pages viewed, device data, geographic performance, campaign attribution data, and related analytics metrics.

We use Google Analytics data to display website and marketing performance in dashboards, generate reports, analyze user journeys, measure campaign results, and help clients understand how visitors interact with their websites.

Google Analytics data is used only for the client account that authorized access. We do not sell Google Analytics data or use it for any unrelated purpose.

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Google Ads Data

If you connect Google Ads to our platform, we may access the Google Ads data that you authorize us to retrieve.

This may include campaign names, ad groups, keywords, search terms, ads, impressions, clicks, cost, conversions, conversion value, bidding data, audience data, geographic performance, device performance, and other advertising performance metrics.

We use Google Ads data to create dashboards, generate reports, analyze advertising performance, monitor spend, measure conversions, compare performance across channels, and help clients optimize their campaigns.

Google Ads data is used only for the client account that authorized access. We do not sell Google Ads data or share it with unrelated third parties.

 

Meta Data

If you connect Meta platforms, including Meta Ads, Facebook Pages, Instagram accounts, or Meta lead forms, we may access the Meta data that you authorize us to retrieve.

This may include campaign performance data, ad account data, ad sets, ads, impressions, clicks, spend, conversions, leads, lead form submissions, page insights, Instagram account insights, audience and placement performance, and related reporting metrics.

We use Meta data to provide dashboards, reporting, analytics, lead syncing, campaign performance measurement, notifications, and marketing optimization.

Meta data is used only for the client account that authorized access. We do not sell Meta data, share it with unrelated third parties, or use it for any purpose outside the client-facing services authorized by the client.

 

LinkedIn Data

If you connect your LinkedIn account, LinkedIn Ads account, LinkedIn Page, or LinkedIn Lead Gen Forms to our platform, we may access the LinkedIn data that you authorize us to retrieve.

This may include lead form submissions, form names, campaign names, submission times, campaign performance metrics, page activity, and related marketing data.

We use LinkedIn data only to provide the service requested by the client, including lead syncing, reporting, analytics, dashboards, notifications, and campaign performance measurement.

We do not sell LinkedIn data. We do not share LinkedIn data with unrelated third parties. We do not use LinkedIn data for advertising, profiling, scraping, or any purpose outside the service authorized by the client.

 

Cross-Platform Reporting and Analytics

Our platform may combine data from multiple connected marketing and analytics platforms, such as LinkedIn, Meta, Google Ads, and Google Analytics, in order to provide unified reporting dashboards.

This allows clients to compare campaign performance across channels, understand lead generation activity, monitor advertising spend, analyze website traffic, measure conversions, and make better marketing and business decisions.

Cross-platform reporting is provided only inside the authorized client account. We do not combine client data with unrelated customer accounts, and we do not use one client’s data for the benefit of another client.

 

API Access and Permissions

When a client connects a third-party platform, the client authorizes our platform to access specific data through that platform’s API or permission process.

We only request permissions that are needed to provide the relevant service, such as reporting, analytics, lead syncing, notifications, and campaign measurement.

Clients may disconnect integrations at any time. After an integration is disconnected, we will stop syncing new data from that platform, subject to technical, legal, security, backup, and operational requirements.

 

How We Use Information

We use the information we collect to provide, operate, maintain, and improve our services.

This includes creating and managing dashboards, syncing leads, displaying campaign and marketing data, generating reports, sending notifications about new leads, analyzing marketing performance, providing customer support, improving user experience, and helping clients make better marketing and business decisions.

 

Lead Sync and Notifications

When clients connect lead generation platforms such as LinkedIn Lead Gen Forms, we may sync lead data into the client’s account within our platform.

We may also send notifications to authorized client users when new leads are received. Notifications may be sent by email, in-app notification, or other customer-configured channels.

Lead data is used only for the client account that authorized access to the relevant third-party platform.

 

Data Sharing

We do not sell personal information, marketing data, lead data, or third-party platform data.

We may share limited information with trusted service providers that help us operate our website, dashboards, platform, infrastructure, hosting, analytics, customer support, email delivery, security, and business operations.

These service providers are allowed to use the information only to provide services to us and are not allowed to use it for their own independent purposes.

 

Client Data and Customer Control

Each client is responsible for ensuring that they have the proper rights and permissions to connect their marketing, advertising, analytics, or lead generation accounts to our platform.

Clients can disconnect integrations, stop syncing new data, or request deletion of their account data by contacting us.

Once an integration is disconnected, we will stop collecting new data from that connected account, subject to technical, legal, and operational requirements.

 

Data Retention

We retain information for as long as needed to provide our services, maintain dashboards and reports, comply with legal obligations, resolve disputes, enforce agreements, maintain security, and keep business records.

Clients may request deletion of their account data by contacting us. Some information may be retained where required by law, security, accounting, backup, or legitimate business needs.

 

Information Security

Unfortunately, it is not possible to guarantee that data transmission on the Internet will be carried out in a completely secure manner. Although we strive to protect the information transmitted, we cannot guarantee the security of any information transmitted to us. Therefore, all information transmitted by you to us is transferred at your own risk.

However, once we receive information from the user, we take reasonable technical and organizational measures to protect the information against unauthorized access, loss, misuse, disclosure, alteration, or destruction.

You should never share secure information, passwords, access tokens, or login details with anyone else.

 

Cookies and Tracking Technologies

Our website and platform may use cookies, pixels, tags, analytics tools, and similar technologies to operate the website, improve user experience, measure performance, analyze traffic, and support marketing activities.

You may be able to control or disable cookies through your browser settings. Some parts of the website or platform may not function properly if cookies are disabled.

 

International Data Transfers

Sorbet Agency may use service providers, infrastructure, or technology platforms located in different countries. As a result, information may be processed or stored outside your country of residence.

When we transfer or process information internationally, we take reasonable steps to protect the information in accordance with applicable privacy and data protection requirements.

 

Your Rights

Depending on your location and applicable law, you may have the right to request access to your personal information, correction of inaccurate information, deletion of information, restriction of processing, objection to processing, or a copy of certain information.

To exercise these rights, please contact us using the details below.

 

Third-Party Websites and Services

Our website or platform may include links or integrations with third-party websites, services, platforms, or applications. We are not responsible for the privacy practices, security practices, or content of those third parties.

Your use of third-party platforms is also subject to the terms and privacy policies of those third parties.

 

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Updated versions will be posted on this page. If we make material changes, we may provide additional notice where required by law or where we consider it appropriate.

Your continued use of our website, services, dashboards, integrations, or platform after changes are posted means that you accept the updated Privacy Policy.

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Contact Us

If you have questions about this Privacy Policy, or if you would like to request access, correction, or deletion of your data, please contact us:

Sorbet Agency
Email: office@sorbetagency.com